MarketReach is pleased to announce it will once again be co-sponsoring the Strategic Marketing Leadership Summit , which will be held on Thursday, May 26th (8:30 a.m. to Noon) at the Waltham Woods Conference Center in Waltham, MA.
The Summit is an information-rich, half-day event that provides an exclusive opportunity for business and marketing leaders to meet with marketing thought leaders, experts and peer executives. Attendees will gain insights and learn how to build strategies that help strengthen their market differentiation, accelerate sales goals, and boost profit margins through more effective marketing approaches and initiatives.
The topic for this year’s Summit is Leveraging Your Strategic Value to Reach the C-Suite – and is a direct result of the feedback and suggestions received from our 2015 attendees. Attendees will learn:
- Rules and techniques to help build and market products that the C-suite will really care about – and buy
- A framework to help define and execute winning product plays to deliver true strategic value to C-suite customers
- Insights from a real-world case study by a company that successfully shifted its focus from selling features to delivering business outcomes
- The Person-to-Person approach to drive C-level relationships
Registration for the event is only $95. To learn more, review the full agenda, session abstracts, and speaker bios – or to register – please visit: www.strategicmarketingsummit.com.