Design
Design terms for non-designers Part 3: graphic file types

September 17, 2021

Graphics files come in many different file formats. These nine are probably the most common ones you will come across.

Video, Web, Design, Marketing
Need creative? Get creative.

August 6, 2021

In marketing, keeping an active presence across all the different digital channels is essential for getting your company’s message out to ...

Design, Marketing
Design terms for non-designers Part 2: Vector vs. raster

June 25, 2021

Understanding the difference between raster and vector graphic file types can make the difference between your brand assets looking clean ...

Design, Technology, Marketing
4 ways working in B2B tech marketing has shaped our designers

May 14, 2021

Our design team is different. I’m not just saying it. In more than 20 years on the creative side of business, I’ve worked with designers ...

Design, Marketing
Design terms for non-designers Part 1: Color

April 23, 2021

Keeping up with design-speak can be challenging, especially for non-designers. Trendy terms come and go, but there’s a solid base of ...

Design, Editing, Technology
How to mark up changes to a PDF in Adobe Acrobat Reader quickly and easily

December 18, 2020

If you've never marked up a PDF in Adobe Acrobat Reader using the Comment tool, this is the perfect tutorial for you. Once you get used to ...

Writing, Design
Chicken or egg? Copy or design?

September 16, 2020

It’s a debate that has been going on since long before “copy” became “content,” kids.

Design
Adobe XD: A better web design application

April 3, 2020

My college design studies indoctrinated me into the Adobe trinity (Illustrator, Photoshop, and InDesign). At MarketReach, we once relied on ...